Audience: CRM and customer care professionals, mid level managers and above
Strategy: To dominate the event as much as possible
Tactics: High quality exhibit, fun Vegas style presentation that was also educational, room drops, reception
Results: 486 total customer contacts captured
Getting there is 1/2 the fun. Setup is usually a pain, but in this case we had some great help including Linda and Joy. To your left you can see our "Sparky" sign being raised.
We had a killer booth, 20x30 with multiple demo stations surrounding it.
Below Bob Frankenberg from Blue Pumpkin Software is taking in a demo from Anand.
|To your left you see Jackie, she played the part of Vanna White. As you can see, we were busy for each of our demonstration sessions, everyone had a lot of fun.|